Create your own Mo Beer this Movember

Drinkers of Spitfire Premium Kentish Ale who sign up for this year’s Movember fundraiser could win the exciting opportunity to brew their own ‘Mo Beer’.

For the first time, following its launch last month, Spitfire Gold will join Spitfire Premium Kentish Ale as proud supporting partner of the charity, which encourages men to grow a moustache throughout the month of November to raise awareness of men’s health issues.

Consumers are encouraged to sign up for this year’s Movember and enter the competition by submitting their Mo Beer creation at The submissions should include a name, beer style, hop and special ingredient. The promotion launched this month and runs until December 31, 2015, and the winning entrant will be invited to help create their beer at the Shepherd Neame brewery in Faversham, working on every aspect of the process, from brewing to label design. They will also receive a year’s supply of beer.

A limited edition Spitfire Ale Movember bottle featuring a moustache on the front label and details on the Invent Your Mo Beer on its back label, will be available between October and November.

Spitfire Ale brand manager Will Upfield said: “We are very proud to be a Movember partner, and are delighted to be able to support the charity by offering this unique prize. We hope the promotion will encourage more Spitfire Ale drinkers than ever before to get involved.”


Raising £11.7 million in the UK alone last year, Movember is a global charity that encourages men to grow a moustache throughout the month of November to raise awareness for men’s health issues, particularly Prostate Cancer. Conceived in 1999 the annual event now sees thousands of men growing a moustache globally for the cause.